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Frigidaire helps families take a load off in the laundry room with speedy and thorough stain removal innovations

10/8/2013

CHARLOTTE, N.C., October 7, 2013 – As the game whistle blows signaling the end to yet another nail biting win, piles of grass-stained pee-wee football and soccer uniforms are building up in laundry rooms across the country.

The new Frigidaire front load washer and dryer pair thoroughly cleans and dries a full load of laundry from start to finish in just 45 minutes with Quick Wash™ and Quick Dry™ Cycles.  In addition to time-saving benefits and innovative wash and dry cycles, it offers Ready Steam™ cycles for the washer and the dryer that remove tough stains, reduce wrinkles and ensure clothes are cleaned and dried to perfection the first time around. 

With the new front load laundry and dryer pair families spend less time worrying about the after-the-game cleanup and instead focus on enjoying all of game day. Designed to streamline busy home life, the Frigidaire front load laundry pair creates a whole new cycle of quick and effective cleaning.

“Watching our kids throw a touchdown or score the winning goal is always a proud moment, but when it comes to the cleanup afterward, that is where families need some help,” says John Weinstock, Vice President of Marketing. “Most people waste time and money in the laundry room because they don’t realize that Frigidaire machines have unique wash cycles to get the job done quickly and correctly. Our combined 45-minute Quick Wash™ and Quick Dry™ cycle, combined with Ready Steam™ technology maximizes efficiency and eliminates the treacherous ironing process post cycle.” 

Staying One Step Ahead of the Game

From delicates, to uniforms and every-day attire, the Frigidaire front load laundry pair works together to meet the needs of a variety of clothing so they’re conditioned to last. For delicates and specialty items that can’t be placed in the dryer for a full cycle, Frigidaire utilizes Steam Clean™ technology to reduce wrinkling and fight stains at the onset during the wash cycle, so clothes are cleaner and less wrinkled after drying.    

Other key features of the Frigidaire front load laundry pair include:

  • Quick Sanitize:Removes 99.9% of common household bacteria from items like kids' gloves and stuffed animals four times faster than other washers.
  • Advance Rinse Technology: Final rinse uses fresh water to ensure whiter whites and reduce allergens.
  • One-Touch™ Wrinkle Release: Prevents wrinkles, so your clothes look great every time.  The Wrinkle Release System finishes by tumbling without heat.

Frigidaire has been a centerpiece of American households for generations and is committed to delivering innovations that revolutionize home life.  As featured in the latest Frigidaire advertising campaign, the brand’s latest innovation builds upon a heritage of more than 90 years of legendary innovation, which includes the first electric household refrigerator, the first freezer, the first free-standing 30” electric range and the first room air conditioner. 

Retailing from $949 – $1149, the Frigidaire Front Load Washer and Dryer featuring Quick Wash™, Quick Dry™ and Ready Steam, are available nationwide. Visit www.frigidaire.com to find a local retailer, as well as more information about Frigidaire laundry and home appliances.  

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About Frigidaire

Frigidaire® has been designed to help families make the most of their time and space with high-performing, easy-to-use appliances with time-saving features. Visit www.frigidaire.com for more information.